Merck: Microplastic Test
Collaborating with Dr. Todd Gouin, an expert who has advised the UN on numerous microplastic issues, we used scientific data to create the world’s first Microplastic Test. Starting with a film that follows a plastic particle on a dizzying trip…
Collaborating with Dr. Todd Gouin, an expert who has advised the UN on numerous microplastic issues, we used scientific data to create the world’s first Microplastic Test.
Starting with a film that follows a plastic particle on a dizzying trip to the human food chain, the test asks ten questions to reveal the average number of particles you consume and produce each day.
The feature also highlights Merck’s sustainable alternatives for the cosmetic and personal care industry. So far, over 100k tests have been taken.